Hi , I am Sam Yu

Ideas that move, designs that work.

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About Sam

I'm Sam, a UI UX Designer based in Hong Kong.I specializes in App interfaces, Interactive prototypes, Website design, branding and advertising. Always open to new challenges and exploration.

I'm Sam, a UI UX & Graphic Designer based in Hong Kong. I specialize in app interfaces, interactive prototypes, website design, branding, and advertising - with a strong focus on solving real-world user problems through design.

I'm Sam, a UI UX & Graphic Designer based in Hong Kong. I specialize in app interfaces, interactive prototypes, website design, branding, and advertising - with a strong focus on solving real-world user problems through design.

UI UX Specialist

Nuu Mobile

Currently

UI UX Specialist

Nuu Mobile

Currently

UI UX Designer

Miniwork Ltd

2018-24

UI UX Designer

Miniwork Ltd

2018-24

Web & Graphic Designer

Go1010 International Ltd

2016-18

Web & Graphic Designer

Go1010 International Ltd

2016-18

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Educational

Driven by curiosity and growth, I enjoy learning, exploring new ideas in UI/UX and creative design, shaping myself into a better professional day by day.

UX Design Certificate

Xccelerate 2019

1

UX Design Certificate

Xccelerate 2019

1

Higher Diploma in Visual Communication

Hong Kong Design Institute (Sep 2011 - July 2013)

2

Higher Diploma in Visual Communication

Hong Kong Design Institute (Sep 2011 - July 2013)

2

Foundation Diploma in Product Design

VTC (Sep 2008 - July 2011)

3

Foundation Diploma in Product Design

VTC (Sep 2008 - July 2011)

3

Design skills

Meet Sam

Apart from my expertise in UI/UX design, I also have solid experience in Motion Design, Multimedia Design and Data Analysis.

UI Design

UX Design

Marketing Strategies

Social Media

Photography

Graphic Design

Motion Design

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Motion design

Used in various media, including videos, websites, apps, games and presentations.

Motion design

Used in various media, including videos, websites, apps, games and presentations.

Social Media

Monitor social media analytics to see what's working and what needs improvement.

Social Media

Monitor social media analytics to see what's working and what needs improvement.

Photography

Through different shooting methods, composition, lighting and other techniques, a variety of styles and themes are presented.

Photography

Through different shooting methods, composition, lighting and other techniques, a variety of styles and themes are presented.

Marketing Strategies

Develop a comprehensive promotional plan, including advertising, content marketing, social media, and public relations.

Marketing Strategies

Develop a comprehensive promotional plan, including advertising, content marketing, social media, and public relations.

  • Slide Decks

  • Copywriting

  • Brand Graphics

  • SEO

  • Package Design

  • Branding

  • Optimization

  • Brand Landing Pages

  • Social Media

  • Icons

  • Brand Visibility

  • Brand Advertising

Contact Me

Let’s connect to bring innovative designs to life

mail: samyu.yu@gmail.com

Tel: 9523 1914

All rights reserved, ©2025

Design by Sam

Contact Me

Let’s connect to bring innovative designs to life

mail: samyu.yu@gmail.com

Tel: 9523 1914

All rights reserved, ©2025

Design by Sam

Contact Me

Let’s connect to bring innovative designs to life

mail: samyu.yu@gmail.com

Tel: 9523 1914

All rights reserved, ©2025

Design by Sam